Telaqua

Telaqua is a french startup that came up with an innovative and intelligent irrigation system. Through an intuitive and easy to use application, they help clients save water, optimize their time and increase their production. Less waste, more profit, a win for the famers and for the planet. As their product gained in popularity and their influence spread to a broader scale, they needed to transition from the quickly crafted and improvised logo to a complete visual identity. The client insisted on keeping the same elements. The mission was then to give the logo a facelift and come up with what would constitute a complete visual identity: a colour palette, typography system, photo treatment and graphic elements.